
KI-Specialist
Bring AI into sales, marketing, HR and your own applications.
Expert partner


[ funding-eligible training ]
AZAV-accredited training, 100 % online – for job seekers, employees, freelancers and companies.

Accredited AZAV training provider
Provider accreditation by Certuria Certification Germany
[ who it's for ]
Whether you're between jobs, employed, self-employed or a company: for every situation there's the right route to a high-quality, hands-on qualification. And as a rule it's state-funded, too – up to 100 %.
[ our stance ]
The Akademie des deutschen Mittelstandes is more than a classic training provider. Behind it stands a team of people who run businesses, get things done and know their industry first-hand: from trades, logistics, freight, media and manufacturing to IT and software.
We share one conviction: good training doesn't end in the seminar room, it lands in everyday work. That's why practitioners do the teaching, and support every participant personally.
„We don't stop at theory. We go all the way.“
Thomas Philipzig
Founder

[ accreditation & quality ]
As an AZAV-accredited training provider – accredited by Certuria Certification Germany – our courses are eligible for funding.

AZAV-accredited training provider
Provider accreditation by Certuria Certification Germany
This makes all courses AZAV-accredited and eligible via the recognised funding routes.
An accredited labour-market certificate on successful completion.
Live sessions, an online community and a digital learning platform.
Guidance from experienced experts and mentors from the field.
Via education voucher or the Qualification Opportunities Act.
Courses start flexibly, with no long waiting times.
Course materials, templates and extra content available anytime.
[ our courses ]
Our seven AZAV-accredited courses — all 100 % online, all funding-eligible.

Bring AI into sales, marketing, HR and your own applications.
Expert partner


Steer sales processes at scale with CRM, automation and metrics.
Expert partner


Streamline processes with AI, automation and media.
Expert partner



Produce content and media from idea to campaign, built to perform.
Expert partner


Develop strong brand messages with storytelling and AI-supported copywriting.
Expert partner



Attract the right skilled workers through social media and digital channels.
Expert partner
[ what comes next ]
After completion, our participants are equipped to take on future-relevant roles.
More and more companies are building their own recruiting and digitalisation teams – the skills shortage is forcing a rethink. Over the next five to ten years, social recruiting and process digitalisation will become standard in almost every industry.
the academy in numbers
[ our expert team ]
Entrepreneurs, digital experts and industry insiders – they bring what really counts in day-to-day work, and pass it on.

Julia Januskevicius
Influencer marketing & content production

Dr. Maik W. Fettes
Online law & data protection

Stefan Gottschling
Copywriting & storytelling

Sylwia Philipzig
Content production & influencer marketing

Alexander Jahnke
Marketing & content production

Walter Weber
Media design & social media marketing

Georg Jochum
Automation & AI

Matthias Niehaus
Process digitalisation & AI

Adrian Famula
Automation & AI

Sergej Kimel
AI-driven automation & chatbots

Bernd von Wahlert
Employer branding & social recruiting

Simon Pörschke
Photo & video production

Alexander Jakubik
Process management & optimisation

Mario Januskevicius
UX & web design

Dominic Mai
AI-driven recruiting

Sain Majeed
Process management & optimisation

Jann Gebauer
AI-driven automation & chatbots

Sean Hornecker
Sales & HR

Nino Kutz
Low-code & no-code

Michael Siebert
Content production & media design

Carsten Behfeld
Generative artificial intelligence

Thomas Philipzig
Social recruiting & career coach
[ how it works ]
Clearly guided from the start – not an anonymous online course, but live teaching with dedicated experts by your side.
Before you start, we check together whether the programme fits your current life and work situation – at eye level, individual and solution-oriented.
Fixed weekly live sessions in the virtual learning room – synchronous, interactive and with a direct line to the instructors. 100 % online and location-independent.
Dedicated contacts guide you live in the virtual learning room – via video call and chat, plus a learning community with a real sense of togetherness despite the distance.
A recognised provider certificate, plus application training and support with your next career step.
[ book an appointment ]
Choose a slot that suits you. The conversation is free and without obligation: we clarify your funding eligibility, the format and the right programme.
The booking calendar is provided by Calendly (Calendly LLC, USA). Loading it connects to Calendly and transmits your IP address. Privacy policy
[ common questions ]
From funding to format to sign-up. Missing something? A quick call or message is all it takes.
As an AZAV-accredited provider, all our programmes are eligible for public funding. If you are unemployed or at risk of unemployment, you can apply for a Bildungsgutschein (education voucher); employees, freelancers and companies have further funding routes. We guide you through the application step by step.
Our instructors come straight from the field and know what matters day to day. The content is modern, industry-specific and immediately applicable – not just theory. And everything runs flexibly online, with no commute and no unnecessary bureaucracy.
On successful completion, a recognised provider certificate. The programmes are AZAV-accredited, giving them high relevance for employers and institutions.
Live lessons at fixed weekly times in the virtual learning room – synchronous and interactive, with a direct line to the instructors. Where public funding applies, the respective attendance rules apply.
Each programme includes application training, industry contacts and individual coaching – plus support with the job search and your next career step.
Fill in the contact form and book a free consultation. If you are eligible for funding, the next step is registering with the employment agency or job centre – after that you can start flexibly, without long waiting times.
[ contact ]
A free, no-obligation first call: we clarify your career path and which programme really fits you, and advise you in depth. Then we go through funding eligibility and format together and check whether your training is fundable for you. In person, without bureaucracy.